Read the full interview in English:

“Good communication is like jamming”

With twenty years of office experience Ruby Lemm dares the leap into entrepreneurship by joining Skipintro, Hans van Dijk and Yacco Vijn, as managing partner. Her mission: “We will work for Brands with a story.”

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The American magazine Communication Arts - “The premier journal for creatives since 1959″ - pronounced the Rijksmuseum infozuilen (Information Columns) winner in the category ‘information design’ of the Interactive Design Competition 2004, the yearbook of which just fell on the doormat of Skipintro’s European headquarters.

The ‘Communication Arts Design competition’ is one of the most prestigious international prizes for interactive media.

View the pages of the yearbook as .pdf (or if you’d like an overview of the best interactive creative work of 2004, buy the yearbook online or at a better kiosk).

Skipintro is temporarily the most emancipated Dutch agency. Just like that we won the “Gouden Meetlat 2003″ (golden measuring rod) from magazine “Opzij”. Well, we… actually the Rijksmuseum did as officially the prize goes to the client.

30th January was quite an exciting evening at “Cristofori”. The client, represented by Jolien Schuerveld and Boris de Munnick, was confident but we had the wind up about it. After all, emancipatorily speaking, the XS4ALL advertisement by N=5 was quite a goner, which might be the wrong expression.
But in the end it all went well and we stood on stage with Cisca Dresselhuys, the godmother of emancipation herself. We were given flowers, a document and the rod itself.

Obviously all honours go to Rachel Ruys (1664-1750) who painted that stunningly beautiful picture used in the prize winning advertisement and on top of it all gave birth to ten children. For the ones who missed the campaign click here.

While leaving, “Opzij” handed us a little bag containing, among other, a scent. Yacco was obviously most emancipated as he chose the little bag with the girly scent for his beloved wife.